Fearless, strong, and visionary, the Stevie Boi brand embodies the personal strength it takes to be unique in today’s world.



Stevie Boi is an American fashion designer, actor and founder of the luxury eye-wear line & Brand SBShades. Boi designs and sells unisex eye-wear and accessories on his website and in select luxury boutique stores across the globe. Stevie has designed eye-wear for stars such as Kesha, Beyonce, Madonna, Britney Spears, Katy Perry + many more. Stevie Boi was born in Augusta, Georgia but raised overseas.

He grew up with parents who were in the Army and traveled a lot during his childhood. He started designing in 2007 and quit his job with the military to start his business selling eye-wear. Boi’s big break was landing his eye-wear on the cover of Vogue magazine in 2012. Since then Boi’s products/designs have been featured in over 900+ Publications/Media Sources. He now is preparing to move into TV and film by acting and pursuing costume design.


  • “Normally, I don’t give shade to anyone nor do they give it to me…except Stevie Boi! And I love the shade he gives.”

    Whoopi Goldberg Actor/Personality
  • "Stevie has kept me incognito for years. I'm not only a shady woman, but he keeps my mystery looking fucking fabulous. All of the glamorous I had dreamt of owning since I was little, he showers me with. He's my designer Santa."

    Kesha Singer/Songwriter
  • “It is not just a pretty face. I am also thrilled by the quality of support. It is fast, reliable and no complications at all. This author is definitely a five star hero! ”

    LAURA CHARETTE Videographer


Stevie Boi has appeared in numerous scripted and unscripted television series throughout his career. Stevie Boi charisma and on-screen presence captivates viewers and leaves them wanting more. Click below if you’re interested in casting Stevie Boi in your next production!


There’s no question that Stevie Boi has made his mark in the world of fashion and continues to be the driving force behind the label. Most recently, he’s decided to expand his brand through collaborations and partnerships with various brands. Click below to collaborate with Stevie Boi!


Author of the best-selling self-help book, Shade Built My Empire, Stevie Boi shares his inspirational story of how $20, determination, hard work, and fearlessness skyrocketed his brand to the top. His book can be found in bookstores around the world. Click below to book Stevie Boi for a reading or appearance!


Charismatic, energetic, and stunningly beautiful are just a few words to describe the essence of Stevie Boi. He brings a unique sense of awareness and connection with his audience. From fashion shows and galas to on-air appearances Stevie loves to give his point of view! Click below for Stevie Boi to host your next event!